Planejamento estratégico: um estudo de caso na Empresa Júnior do curso de engenharia civil

Abstract

Companies in the Civil Engineering field need adequate planning, so it is necessary to evaluate what are the best options for action in a increasingly unstable market. A plan containing the best strategic paths can help companies in their decision making and achieve their goals faster, more economically and efficiently. Despite this, many companies do not carry out their planning before starting their operations, the destiny ends up being the bankruptcy of the company. With Junior Companies (JC) it is no different, an JC often starts its activities without planning and as it expands this process becomes more recurrent, however most of them do not adopt the strategic planning for their actions properly or in line with the national premises that regulate JCs. In the case of Civil Engineering JCs, it is still extremely important that a policy or project management system be part of their strategic planning that monitors the efficiency in their execution and the quality of deliveries. The objective of this work was the development of a proposal of strategic planning for the Junior Company of Civil Engineering of UFT – Construft, that could solve the inadequacy of the accomplishment of the previous strategic plans aligning the national strategic premises of the JCs. For this purpose, internal documents and previous strategic plans were analyzed, surveys were carried out through questionnaires, administration tools were used and actions were proposed based on the PMBOK (Project Management Body of Knowledge) to improve the management and quality of the Construft projects. At the end of the research, a strategic planning proposal was obtained, aligned with the national premises of the JCs, an analysis of Construft current scenario and recommendations based on PMBOK best practices for the realization of Construft projects.